From Netflix to NFTs: Moisés Zamora’s Industry Pivot

Moisés Zamora, the creator of Netflix’s hit show “Selena: The Series,” is taking a bold step away from the traditional Hollywood path. Despite the show’s success, reaching 25 million households in its first month, Zamora found that the financial rewards of Hollywood were not as lucrative as he had hoped. This realization has led him to explore the burgeoning world of NFTs and blockchain technology as a means to revolutionize the film industry.

Zamora’s Pivot to Videomart Zamora’s venture, Videomart, is an on-chain platform designed to empower filmmakers by allowing them to launch films, cultivate dedicated fan bases, and monetize their work through NFTs. This model promises a fairer revenue system, enabling creators to earn a more significant share from their projects.

The Challenge of Hollywood’s Streaming Model The streaming model, as Zamora experienced, often fails to provide creators with sustainable income. Despite the prestige associated with platforms like Netflix, the financial compensation, especially in terms of residuals and long-term earnings, is frequently lacking. This has led to industry-wide discontent, exemplified by recent labor strikes.

Videomart’s Mission for Indie Filmmakers Videomart aims to convince independent filmmakers that a smaller, more engaged audience can be more beneficial than the elusive deals offered by major studios. Zamora criticizes the current system where filmmakers essentially pay for the prestige of being featured on streaming platforms, often at the expense of their potential earnings.

The Future of Film Funding and Distribution As Videomart prepares for its public launch at the 2024 Sundance Film Festival, it joins a wave of blockchain-backed startups that offer alternative funding and distribution models. These initiatives aim to democratize the film industry, making it more accessible and financially viable for filmmakers.

Moisés Zamora’s shift from Netflix to NFTs is more than a personal career move; it’s a statement about the potential for emerging technologies to disrupt and improve the film industry. By leveraging NFTs and blockchain, Zamora and Videomart are part of a growing movement that seeks to redefine success and financial security for creators in the digital age.