Bugatti Launches Its Exclusive NFT Collection on Bitcoin

Bugatti’s non-fungible tokens (NFTs) are set to land in the Bitcoin wallets of Ordinals collectors. 99 of the 111 pieces in this series are already available for sale on Osura, a marketplace reserved for exclusive and elite digital works.

Automobile manufacturer Bugatti, in collaboration with the nearly three-century-old English jeweler, Asprey, have united to create works of art abundant with gemstones and precious jewels. These are ornamental eggs accompanied by a tokenized version based on Ordinals, a system for storing audiovisual content directly on the Bitcoin network.

This exclusive collection is inscribed as ‘uncommon’ satoshis on the Bitcoin network. According to the Theory of Ordinals, each satoshi (the smallest unit of bitcoin) is classified depending on when it was created to determine its value. In the case of Bugatti collectibles, these are NFTs inscribed in the first satoshi of each mined block, as described by Criptopedia.

Each digital piece in the series is a “state-of-the-art 3D digital jewel,” as described in a note released by the development team at Metagood.

At the time of writing, 99 of the 111 Asprey Bugatti NFTs will be put up for sale on the Osura marketplace. Source: Osura.com The Osura marketplace indicates that these NFTs are interactive, and pressing the spacebar reveals a 3D skeleton of each egg. “They are a harmonious synthesis that pays homage to tradition while propelling us into the future,” the description details.

All NFTs are egg-shaped, paying homage to Carlo, the father of Ettore Bugatti, who ultimately founded the racing and luxury car manufacturer in 1909. He once stated that “the purest and most perfect form of nature is the egg,” as noted in the company archives.

“The chosen shapes echo not only Carlo’s reflections but also Bugatti’s distinctive horseshoe-shaped grill, which was designed by Ettore in honor of his father’s love for curved and fluid shapes, like the egg,” adds the Bugatti team.

Additionally, the automobile firm asserts that it selected the Bitcoin blockchain as a guarantee that its digital collection will “endure indefinitely.”

“Bitcoin is one of the most secure and decentralized blockchain networks, thanks to its large number of nodes and its proof-of-work consensus mechanism. That’s why NFTs minted on Bitcoin can leverage this high level of security, ensuring the integrity and authenticity of digital assets.”

Following the launch of Bugatti’s NFTs, the physical and digital works will be displayed at Asprey Studio’s Mayfair Gallery during the London Frieze “Digital Muses” event scheduled for October 10th.