Ethereum NFT-powered collection Doodles embarks on an ambitious journey into the entertainment world with the announcement of an animated film titled “Dullsville and the Doodleverse.” This creative venture draws talent from the music industry, featuring contributions from the likes of Pharrell Williams, Dwayne “Lil Wayne” Carter, and Coi Leray, blending the realms of animation and music into a unique experience.
Set to be produced by the seasoned animation studio Golden Wolf, which Doodles acquired earlier this year, the film promises to be a landmark project. Directed by Doodles co-founder Scott “Burnt Toast” Martin, the film aims to transcend traditional animation boundaries, integrating a compelling narrative with captivating music.
Pharrell Williams, who stepped into the role of Chief Brand Officer for Doodles in mid-2022, will contribute musically to the project. The film’s release will be accompanied by a soundtrack on Doodles Records, a collaboration with Columbia Records, highlighting tracks from Williams, Lil Wayne, and Leray. These musicians will not only lend their voices to the soundtrack but also to the characters within the film, adding a layer of authenticity and star power.
The premiere of “Dullsville and the Doodleverse” is set for the Toronto International Film Festival (TIFF) in September, following the intriguing “Project Gray” campaign. This strategic move underscores Doodles’ commitment to maintaining creative control over their IP, a stance solidified by their acquisition of Golden Wolf and the decision to develop the project in-house.
Doodles CEO Julian Holguin’s remarks on the journey to the film’s development reflect a decisive step towards shaping a global entertainment franchise while preserving the core essence of Doodles. This ethos of autonomy and creative integrity is what propelled Doodles to acquire Golden Wolf, ensuring that the project remains true to its original vision.
Since its inception as a 10,000-piece NFT collection on the Ethereum blockchain in 2021, Doodles has seen substantial growth, not just in trading volume but also in its expansion to the Flow blockchain with Doodles 2. This expansion into avatar customization, gaming, and metaverse integrations signifies Doodles’ evolving ecosystem and its broader aspirations beyond digital collectibles.
“Dullsville and the Doodleverse” represents a bold step for Doodles into multimedia storytelling, leveraging the synergy between animation and music to create an unprecedented experience. With its strategic collaborations and commitment to creative freedom, Doodles is poised to redefine the boundaries of NFT-driven properties and their potential in global entertainment landscapes.