MicroStrategy Adds $4.6B in Bitcoin, Total Holdings Hit 331,200

MicroStrategy disclosed Monday that it purchased an additional 51,780 Bitcoin for $4.6 billion at an average price of $88,627 per BTC, according to an SEC filing. Executive Chairman Michael Saylor celebrated the purchase on Twitter, noting that the company’s total holdings, acquired for $16.5 billion, are now valued at nearly $29.65 billion amid Bitcoin’s price surge.

The purchase follows last week’s acquisition of $2 billion worth of Bitcoin at an average price of $74,463. Combined, the firm has accumulated 51,780 BTC over the past seven days—twice the inflows into global Bitcoin exchange-traded products (ETPs) during the same period, according to K33Research.

Bitcoin’s Rally and MicroStrategy’s Growth

Bitcoin’s recent rally, driven by President-elect Donald Trump’s pro-crypto policies, has seen the cryptocurrency hit multiple all-time highs, peaking at $93,477 last week. As of today, Bitcoin is trading at $91,621, up 11% over the past seven days, according to CoinGecko.

This rally has also pushed MicroStrategy’s stock price to an all-time high, with a market capitalization surpassing $69 billion last week. However, MSTR shares have since cooled, trading at $350, down from a peak of $383, according to Google Finance.

MicroStrategy’s Bitcoin Strategy

Founded in 1989 as a data intelligence company, MicroStrategy pivoted to Bitcoin in 2020 when it purchased $250 million worth of BTC to hedge against inflation during the pandemic. Since then, the firm has positioned itself as a Bitcoin-centric entity, even branding itself as a Bitcoin development company.

In October, MicroStrategy unveiled plans to purchase $42 billion worth of Bitcoin over the next three years, signaling its commitment to long-term accumulation. With over 1% of Bitcoin’s total supply, MicroStrategy remains the largest corporate holder of Bitcoin.

Michael Saylor’s bullish outlook underscores this strategy. In September, he predicted Bitcoin could reach $13 million per coin within 21 years, representing a 14,222% increase from today’s price.

The Big Picture

MicroStrategy’s relentless Bitcoin purchases illustrate its unwavering confidence in the cryptocurrency’s future, even during its latest price rally. The firm’s growing dominance in Bitcoin holdings not only highlights its role in institutional adoption but also cements its reputation as a bellwether for the broader crypto market.